BlueBet promotions


Former SportingBet CEO Michael Sullivan is back with new bookmaking brand BlueBet. BlueBet does not offer a sign up bonus. However, if you are eligible, you can participate in promotions and betting products from BlueBet on this page. These promotions are for existing account holders only, so if you don't have an account, you will need to register one.

Please note, if you are a resident of NSW or WA you will not be able to participate in any promotions owing to legislation in your state, for your convenience, we have removed them from this page.


Join BlueBet
Visit BlueBet to register your new account.



Current betting offers

How to register

  • Register to become a new account holder with
  • Deposit some funds into your new account.
  • Verify your ID and start betting.


Key points about the promotions


  • BlueBet’s promotions are only available to eligible account holders. Not residents of NSW & WA.
  • If you are eligible, you can view your promotions by logging into your account.
  • Terms and conditions apply to each promotion.

BlueBet promo code


Click to reveal the BlueBet promotion code.

How does BlueBet stack up?

Compare promotions


BlueBet bonus bets FAQs

Does BlueBet offer any bonus bets?

Yes. BlueBet currently offers promotions to eligible customers than can lead to you earning bonus bets. Residents of NSW and WA cannot receive bonus bets from BlueBet.

How do I sign up with BlueBet to access their promotions?

You can sign up with BlueBet here and gain access to their promotions.

What sports does BlueBet provide betting promotions for?

If you are eligible, you may be able to access betting promotions for horse racing, AFL, NRL, NBA and the NFL with BlueBet.

A bit about BlueBet

BlueBet is relatively new Australian brand founded by former Sportingbet CEO Michael Sullivan. BlueBet’s product offering a mode of operation is very similar to that of the old Sportingbet brand. You will find that they don’t quite rival the range of products and features offered by Unibet, but they will add value to your membership through competitive betting odds.